Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has -- an impressive following of over 600 million monthly active users.

In an age where information is abundant and easy to access, it's quite hard to differentiate between what’s important and what’s not. Luckily, annual conferences like Google I/O 2016 help keep budding developers and tech connoisseurs up-to-date by going through a series of key announcements.