How To Prepare For Gen Z In The Workforce Be Proactive and Update Your Cyber Security Practices

Be Proactive and Update Your Cyber Security Practices
Technology has evolved leaps and bounds over the last 20 years. In fact, in the next few years, the first generation to grow up with smartphones and social media, will join the workforce. It might seem like Generation Z will be the most cyber-secure generation, considering they’ve always had the Internet and other advanced technologies at the tips of their fingers, but reports are starting to show that this is not the case.

Meta-WHAT?! What You Need To Know About The Metaverse

In 2014, Facebook purchased Oculus, a company that designs and produces virtual reality headsets and games. This would end up being the first step in Facebook’s change to their new identity: Meta.

Recently, Mark Zuckerberg, the founder of Facebook, unveiled the Metaverse with the goal of creating an “immersive Internet experience” that he hopes will lead to a “world of endless, interconnected virtual communities.

Tips to protect your brand online

Your brand's online reputation is not helpless from negative reviews on consumer complaint sites. Though it's nearly impossible to remove them from the Internet, there are online reputation management strategies you can use to deal with these pesky complaints.

Web conversion done right in 5 steps

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for 5 tips that improve user experiences, site trustworthiness and conversion rates.

Valuable strategies for SMBs on Facebook

Facebook’s most recent monthly active users numbered over 2.3 billion. That’s almost one account for every three people on the planet! Many of your ideal customers use this platform to interact with businesses and creating a page for them to engage with yours costs almost nothing.

5 helpful small-business apps for iPad

Apple’s iPad continues to grow in popularity as a personal tablet, but it also has a lot of potential for small- and medium-sized businesses (SMBs). You may be using your iPad for surfing the web and composing the occasional work email, but it can do a lot more than that.

5 online reputation management mistakes

Businesses are relying on social media more than ever to get their voices heard on the Internet. However, so many companies make mistakes that are too important to ignore, and which could seriously damage your online reputation. As a business owner you need to keep your organization in check, and avoid these common online reputation management pitfalls.

More teens leaving Facebook for other sites

More teenagers are leaving Facebook for other online platforms that feature images or videos and give them more control over who can be their friends. Based on a new Pew Research Center survey, only 51% of US teens are using Facebook. By contrast, 69% of US teens were reported to be using Snapchat, 72% Instagram, and 85% YouTube.

Ways to leverage social media for your business

Do you, as a brand new business owner, know how to take advantage of social media exposure, especially if no one has any idea what your new business is all about? The truth is, you can succeed with social media, even if you have what could be perceived as a small, newbie brand.